Situation: Surveys over the past 25 years have consistently shown Church of Scientology events to be dull, boring, and garish money-grabs. Worse, the wog public believes COB to be a hustling, conniving, and dishonest cult leader. When surveyed, wogs who have never heard of COB RTC David Miscavige are shown this picture feel there is a mixed message: Is the glib television pitchman in the tuxedo selling encyclopedias or is recruiting for the Navy?
COB Solution: COB wants his events to have the look, feel, and energy of this video:
Your Assignment: Do a series of Scientology-themed “dance club” videos and make it go right so that the public clamors for Scientology and floods into our Ideal Orgs.